Skip to content

Cookies 🍪

This site uses cookies that need consent.

Fulham and Burnley Announce Sponsorship Deals with Gambling Companies

W88 now Principal Partner of Burnley FC.


In an exciting development for football fans and gambling enthusiasts alike, both Fulham and Burnley Football Clubs have recently announced new sponsorship deals with prominent gambling companies. These partnerships signify a significant milestone in the ongoing relationship between the sports and gambling industries. In this article, we delve into the details of these sponsorships and explore the implications for the clubs, their fans, and the wider community.

Fulham and SBOTOP.
Fulham sponsorship with SBOTOP

Fulham's Partnership with SBOTOP

Fulham Football Club has officially partnered with SBOTOP, a leading online gambling platform. This collaboration marks a strategic move by Fulham to strengthen its financial position and increase its exposure within the gambling sector. The deal encompasses various branding opportunities and marketing initiatives that will elevate the visibility of both Fulham FC and SBOTOP.

With this partnership, Fulham aims to leverage the popularity of online gambling and engage with a wider audience base. The club will prominently feature SBOTOP's logo on their official team jerseys, stadium signage, and various digital platforms. This extensive branding presence will ensure maximum visibility for SBOTOP and its services, while offering Fulham additional financial resources to support its operations and player acquisitions.

W88 now Principal Partner of Burnley FC.
W88 now Principal Partner of Burnley FC

Burnley's Collaboration with W88

Simultaneously, Burnley Football Club has also secured a significant sponsorship agreement with W88. This collaboration serves as a testament to Burnley's ambition to enhance its profile and financial stability through strategic partnerships. The deal with W88 opens up new avenues for revenue generation while reinforcing the club's commitment to providing an exceptional experience for its fans.

As part of the partnership, Burnley FC will prominently display W88's branding elements throughout its home stadium, official merchandise, and digital platforms. The club will actively promote responsible gambling practices and ensure that its association with W88 aligns with the values and aspirations of its fanbase.

The Significance of these Sponsorships

The partnerships between Fulham and Burnley Football Clubs with respected gambling companies carry several implications for the clubs, their supporters, and the wider football community. Let's explore some key aspects:

Financial Stability and Growth

By entering into these sponsorship agreements, both Fulham and Burnley are strengthening their financial positions. The substantial investments from the gambling companies provide a reliable source of revenue, allowing the clubs to allocate resources to areas such as player recruitment, stadium infrastructure, and community initiatives. This financial stability contributes to long-term growth and competitiveness on and off the field.

Increased Exposure and Brand Recognition

The collaboration with prominent gambling companies presents an excellent opportunity for Fulham and Burnley to enhance their visibility and brand recognition. With their logos prominently displayed on jerseys, stadium signage, and digital platforms, the clubs can reach a broader audience, including fans of both football and gambling. This exposure helps attract new supporters, broaden the clubs' fan bases, and amplify their global reach.

Community Engagement and Responsible Gambling

While these sponsorships bring financial benefits, Fulham and Burnley are also mindful of their responsibilities towards the community and their supporters. The clubs are committed to promoting responsible gambling practices, raising awareness about the potential risks, and offering support to individuals affected by gambling-related issues. This commitment underscores the clubs' dedication to maintaining a safe and enjoyable environment for their fans.


Fulham and Burnley Football Clubs' partnerships with esteemed gambling companies signal a new chapter in their respective journeys. These alliances offer financial stability, increased exposure, and the opportunity to engage with a wider audience. As both clubs embark on this exciting venture, they remain committed to responsible gambling practices and ensuring the well-being of their supporters. The future looks promising for Fulham, Burnley, and their valued partners in the gambling industry.

More articles

thriving the world of igaming.

The Thriving World of iGaming

The global iGaming industry has experienced unprecedented growth over the past few years. With an estimated market size of $66.7 billion in 2020, the industry is expected to reach $92.9 billion by 2023, at a CAGR of 11.5%.